Promoting Business • An Online Strategy

Websites offer an interactive method to communicate with prospects and clients.  
Yet most firms develop a nice looking website, and wait for new clients.
Good websites evolve, by using data from visitors to guide improvements.
Gold Ray Web will increase sales or calls from your website.

Online advertising provides a wealth of data about activity at a website.  
using Google's Analytics and AdWords to promote businesses
Knowing how to read this information and what to do with the results can transform a website into a great success.  

This is what differentiates Gold Ray Web from other businesses and why you need our services.  We help you define how the Internet can serve your requirements.  We then monitor the website to insure it is obtaining the desired results.  

We're flexible and operate with many organizations:
  • businesses that wish to improve their website investments
  • advertising agencies that want to bring more value to Internet advertising campaigns for their clients
  • website designers who wish to know how their sites are performing and enhance their offerings
As a Google Engage provider we offer:
(1) a detailed analysis of each website showing how it performs,
(2) an analysis of how users get to the website and suggestions how to enhance,
(3) keyword advertising campaigns along with search engine optimization improvements,
(4) integration of keywords and images within the web pages to showcase products/services,
(5) graphic design suggestion to sustain reader's interests and enhance the visual appearance,
(6) text modification to show prospects the business understands their requirements
         
Gold Ray Web uses three main tools from Google: Webmaster Tools, Analytics, and AdWords. A brief discussion of each is located on the corresponding pages.